Ideas2007: Creativity Beyond Borders
Conference Programme Plan

The Programme will be built around the three key success factors for a creative economy identified above:

The Creative Work-force

  • Presentations by entrepreneurs, innovators and inventors.
  • Education for creativity and entrepreneurship.
  • Creative management and the creative corporation.


Business Infrastructure for Creativity

  • Intellectual property: trading in IP, protecting IP.
  • Governance of the creative economy.
  • Networks, clusters, small enterprise development programmes.


The Culture of Creativity

  • The creative milieu: quality of life, freedom to explore, to experiment, to communicate, to fail.
  • Reputation, branding places, local and regional identity.
  • The new role of arts and heritage: not a drain on the economy, but a source of value.


 

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